THE MAVEN MANE FOUNDER STORY

Postpartum, stress-induced trichotillomania had taken over my life. I was pulling & cutting my hair out daily — not metaphorically, but literally — and hiding from the world.

Friends would gently suggest, “Have you ever thought about wigs?”

But the idea felt shameful. Even covering what I was hiding felt like admitting defeat.

Until one day, I stepped into a room where I was attending a business conference with 1,000 women, wearing a wig to cover my shame hidden beneath.

I chose that day, and the 3 days following, to have fun in any identity I wanted. So, each day I wore a different wig and what happened next changed me forever.

CONTINUED...

Women came up to me and said, “You’re an icon.” and from that moment, my fascination with wigs turned into a mission.

Shortly after, I was introduced to a wig designer who offered to send me one custom piece. When it arrived—the scent, the texture, the realness—I wept. It didn’t feel like a wig. It felt like me.

That’s when I knew: the world needed education on hair loss and premium, full-coverage hair solutions. Especially in salons, where most women go looking for answers—and leave without them.

Today, Maven Mane is expanding across all 50 states, offering medical-grade, hand-crafted wigs & educations for salons—without the burden of carrying inventory.

This is more than a beauty brand.
It’s a movement. A reclamation. A new standard.

And we hope you’ll join us.

Become a Brand Partner

MEET THE FOUNDERS.

FOUNDER & CEO

JAMIE MADSEN

Jamie is the visionary behind Maven Mane—a serial entrepreneur, speaker, and beauty industry disruptor who turned her personal journey with trichotillomania into a movement that’s redefining confidence for women everywhere.

After spending years hiding behind hats and shame, Jamie reclaimed her identity through high-end wigs—and quickly realized the world needed access to solutions that felt as luxurious as they were life-changing.

Now, as CEO and Founder, Jamie leads Maven Mane with one mission: to make every woman feel iconic, beginning with her crown. From brand direction to salon education, she’s building more than a wig company—she’s creating a culture of full-expression, reinvention, and limitless self-worth.

FOUNDER & CHEIF HAIR ARCHITECT

AHUVA RUBIN

Ahuva is the artistry behind every Maven Mane piece—a globally respected wig designer whose hands have crafted some of the most luxurious hair in the industry.

With years of expertise in sourcing, designing, and perfecting custom wigs, Ahuva blends Old World craftsmanship with modern beauty standards to deliver wigs that are undetectable, wearable, and breathtakingly real.

As Chief Hair Architect, she leads our product development from Tel Aviv to the U.S., ensuring that every strand meets Maven Mane’s uncompromising standards of excellence. For Ahuva, this isn’t just hair—it’s wearable art that changes lives.

PR EXECUTIVE & NATIONAL SALES DIRECTOR

LISA HIGGINS

At Maven Mane, Lisa leads national expansion efforts by forging high-impact relationships with salons, hospitals, and media outlets. Her expertise lies in positioning Maven Mane as the go-to brand for women experiencing hair loss—elevating the company’s presence through strategic PR initiatives and a robust salon certification network.

Lisa works closely with executive leadership to build impactful visibility strategies, and ensure every Maven Mane customer and partner feels supported, seen, and empowered.

Lisa’s leadership continues to push Maven Mane into new markets with integrity, innovation, and heart—bringing beauty, confidence, and opportunity to communities nationwide.

WHAT WE BELIEVE.

  • We believe in full-coverage confidence — not just in hair, but in life.
  • We believe every woman deserves to feel like an icon, no matter her story.
  • We believe in investing in quality, honoring your beauty, and building wealth while doing it.
  • We believe you shouldn’t have to choose between healing and being seen.
  • We believe your hair is not your limitation — it’s your crown.

WHO WE SERVE.

Maven Mane serves women across all walks of life:

  • Those navigating hair loss due to postpartum, autoimmune, or stress
  • Women who want to elevate their look with premium-quality hair
  • Stylists ready to build a business that changes lives

We’re setting a new standard for what wigs can look like, feel like, and mean.

IT ISN'T "JUST" HAIR.

For the woman who’s been hiding behind hats.

For the mom who lost herself after postpartum.

For our friends & family battling hair loss from chemotherapy.

For the children who make up 70% of people diagnosed with Trichotillomania…

Maven Mane was born from that moment — the one where you realize you’ve been shrinking… and you're ready to take your power back.

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