THE MAVEN WIG BUYING GUIDE
Luxury Wig Education for First-Time Buyers, Hair Loss Clients & Women Seeking Premium Hair Solutions
Choosing a wig shouldn’t feel overwhelming. Whether navigating hair loss, exploring toppers, or investing in a luxury transformation piece, this guide walks through everything needed to make an informed decision—with support from Maven and our certified stylists.
Need personal support? Click below to find a stylist near you.
FIND A MAVEN STYLIST
THE FOUNDATION OF A NATURAL LOOKING WIG
When most women begin shopping for a wig, the first things they notice are color, style, and length.
But one of the most important factors in how natural a wig looks—and how comfortable it feels—lives underneath the hair itself: the cap construction. General wig education sources consistently emphasize cap construction as a major factor in realism, comfort, and styling flexibility.
At Maven, we believe the foundation matters.
That’s why our wigs prioritize lace top and lace front construction, designed to create the most natural, realistic appearance possible.
WE DON’T BELIEVE IN “ONE SIZE FITS ALL”
Not all wigs are created equally.
Lower-quality constructions may look beautiful in product photos, but often lack:
- realistic scalp illusion
- natural hairline blending
- breathable comfort
- styling flexibility
- long-term wearability
At Maven, our standards are built around premium wearability—not costume hair.
GETTING THE RIGHT FIT STARTS HERE
A beautiful wig begins with an accurate fit.
The good news?
Measuring for a wig is simple and only takes a few minutes at home with a soft measuring tape.
Watch the full tutorial below
WHAT YOU’LL NEED
- Soft fabric measuring tape
- Mirror
- Hair clipped or smoothed down
- Optional: a friend to help
THE KEY MEASUREMENTS
1. Circumference
This is the most important measurement.
Start at the front hairline.
Wrap the tape:
- around the ears
- behind the head
- at the nape
- back to the starting point
The tape should feel snug, but not tight.
2. Front to Nape
Start at the center of the front hairline.
Measure straight over the crown to the nape of the neck.
3. Ear to Ear
Measure from the top of one ear across the crown to the top of the opposite ear.
Use the chart below to discover your measurement size
BETWEEN SIZES?
If a client is between sizes, it is usually recommended they “size up”.
However, for the most accurate fit, it is recommended to either work with a Maven Stylist, or schedule a virtual consultation with our team.
CHOOSE YOUR COLOR
Maven makes color selection simple. Choose from the curated shades available within each collection, or create a fully custom color designed around your vision. Custom options can be inspired by reference photos or blended to complement your existing hair for the most seamless result. Need guidance? A certified Maven Stylist can help with color selection and custom design.
CHOOSE YOUR LENGTH & FULLNESS
Every Maven piece is custom made to order, allowing you to choose the length and fullness that best fits your vision. Whether the goal is soft, natural movement or more glamorous volume, your piece is designed around your preferred look, lifestyle, and level of fullness for a result that feels beautifully personalized.
CHOOSE YOUR CURL PATTERN
From sleek and straight to soft waves or more defined texture, Maven allows you to choose the curl pattern that best reflects your desired look. Whether blending with existing hair or creating a completely new style, your piece is custom designed to align with your vision and lifestyle.
NEED PERSONAL GUIDANCE?
Choosing the right hair solution should feel exciting—not overwhelming. Whether support is needed with color, sizing, customization, or selecting the best option for your lifestyle, our team is here to help. Book a virtual consultation with Maven or connect with a certified Maven Stylist in your area for personalized guidance and support.